Welcome

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Welcome to Boot Camp!

Andrew Cox · June 26, 2008 · Leave a Comment 

Our mission at Business Boot Camp is to offer inspiration and resources to business owners around the globe. Increase your profits… Grow your business… Create a profitable website… Build a solid business foundation… Fall in love with your business again… Work on rather than in your business… Find that competitive edge… Don’t forget to subscribe to our FREE weekly newsletter - jam packed with business improvement tips & tactics.  Read More →

Buzz Marketing

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6 Secret Keys To Dominating Viral Marketing

Donald Mckenzie Jr · June 25, 2008 · Leave a Comment 

Viral marketing is a vital part to any business on or offline. Without it, there is little hope of a business to survive. Here are six ideas to help you start your viral marketing campaign: 1) Purchase the branding rights to a viral e-book. Allow people to give away your free e-book to their visitors. Then, their visitors will also give it away. This will just continue to spread your ad all over the Internet. 2) Create free website tools. Create some templates, graphics, etc. and upload them to your site. Then, allow... [Read the full story]

Gen Y

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Marketing to Generation Y

Peter Sheahan · March 30, 2008 · Leave a Comment 

Let’s think marketing, firstly. If Gen Y are connected and talking all the time, then you should think about what it is they’re saying to each other. Look upon that time they spend communicating as a potential marketing space. For instance, Gen Y kids that have grown up being advertised and sold to 40 hours a week are going to have a pretty good BS detector when it comes to regular advertising media, and they’re going to be fairly skeptical consumers. But they trust their friends, and they trust those that are seen... [Read the full story]

Start-Ups

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Startup Success Principles: 7-9

Andrew Cox · May 30, 2008 · Leave a Comment 

7. Lag Lag is the concept that you ‘reap what you sew’. In other words, if you follow the principles suggested here and persist - you will succeed! However, your business life is going to provide you with numerous challenges and obstacles to overcome. The biggest difference between successful people and the rest is that successful people look at upsets as a chance to grow and learn, rather than as failure. When confronted by a setback, rather than giving into fear and quitting you must continue to persist. Why? Because... [Read the full story]

Web Design

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Web Designers - 3 factors to consider BEFORE hiring a designer…

Andrew Cox · July 1, 2008 · Leave a Comment 

Although there are some fantastic designers available, there are three factors which can undermine your success when utilizing their services: COST BLOWOUTS MISUNDERSTANDINGS LACK OF CONTROL 5 WAYS TO AVOID THESE TRAPS… 1. Choose a designer with a set pricing package or set a clear budget 2. Ensure that everything is documented to avoid misunderstandings 3. Find a designer who is readily accessible and offers an updating service 4. Look at the previous work of the designer before you make a choice 5.... [Read the full story]

Being Green

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Charlie Rose interview with CEO of Chevron DAVID O’REILLY

Charlie Rose · June 27, 2008 · Leave a Comment 

A conversation with David O’Reilly, the Chairman and CEO of Chevron about the supply of oil and the future of the energy business.  Read More →

HR

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Business Needs a Vision

David Bratton · May 26, 2008 · Leave a Comment 

One more time, let’s talk about change. Only this time we are going to talk about the development of a clear and compelling vision of the change and the strategy needed to successfully implement the change. When we talk of vision, many managers and leaders simply roll their eyes and mumble, “here comes that vision thing again! If you are one of those that shudder at the mere mention of ... [Read the full story]

Featured Authors

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Featured Quote

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“What a man believes may be ascertained not from his creed, but from assumptions on which he habitually acts.”
— George Bernard Shaw


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